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About

Small beginnings.
Big plans.

A small agency for businesses on the way up. We design, build, and run the digital side, so you can stay with the business.

A small agency for the climb.

Design, build, and growth on one road. You talk to the people doing the work, from the first site through the systems that keep things running.

The road

Four stops.
One road.

The phases aren't a sales ladder. They're the order a business grows in, and the order we take the work.

  1. Start

  2. Build

  3. Grow

  4. Scale

How we work

Clear from the
first call.

Direct conversation, clear agreements, and hands-on delivery. That is the whole method.

  1. Understand the business first

    Where you are, what has to work, and what can wait. Recommendations come after that, not before.

  2. Clear scope and price

    What we're building, what it costs, and what you'll have at the end. Agreed before the work starts.

  3. Work that connects

    The site, the marketing, and the systems behind them should share information. We plan for that up front.

  4. Same people through delivery

    You talk with Matt and Connor, and the people doing the work. No account layer between you and the build.

Portrait of Matt Smith, founder

Founder

Matt Smith

Matt has spent more than a decade designing and building things for the web. He's a developer and designer who likes understanding the whole problem before deciding what to build.

He started Growthology to bring that approach to businesses that need more than a website that looks nice. The goal is simple: understand how the business works, figure out what's getting in the way, and build something useful.

He's especially interested in the places where good design, software and newer AI tools can make a real difference, without adding complexity for the sake of it.

  • A decade+

    code & design

  • Inside out

    variables first

  • Useful AI

    tools that earn it

  • Family first

    Then cars, all things digital, and gaming.

Portrait of Connor Smith, co-founder

Co-Founder

Connor Smith

Connor brings a mix of sales, creative thinking and practical business experience to Growthology.

His focus is understanding what a business needs, finding opportunities worth pursuing, and making sure the work has a clear purpose.

From the first conversation through delivery, he helps connect the creative side of a project with the business behind it.

  • Sales & growth

    client-side first

  • Build & systems

    front to back

  • Design sense

    form that works

Who you'll talk to

Small team.
Whole road.

Matt and Connor run point. You still talk to the people doing the work: design, the site, marketing, and systems, without an account layer in between.

  • Design & build

    The site, the brand, and the pages that have to do a job.

  • Marketing & growth

    Search, ads, email, and the reasons people come back.

  • Systems & automation

    The handoffs, the tools, and the work that shouldn't still be manual.

Start a project

Ready to talk
about the work?

Tell us what the business needs. A website, marketing help, cleaner systems, or you're not sure yet. We read every note.